Optimizing Shopping Carts for Search Engine Spiders

Spidering is an important feature to look for when choosing a shopping Cart. Shopping Carts can be Spidered by search engines to draw more business to your site. The content of your site will be Spidery. The more the spider familiarizes itself with your website, the folders you have for various categories of products, the more the chances are that it will increase your ranking for those product category searches.

This logic is also justified by the theme-based algorithmic elements of today's search engines. If the grouping of content is nicely laid out in catalog's urls', you make spiders life easy thereby gaining more points in the relevancy algorithm.

Apart from the SE friendly URLs', we need to customize a few html elements for each page. For example the 'title' tag should be different for each page. Instead of having a 'Welcome To XYZ Network Corp.', we should have the product name, category name and the company name in the title tag. Having specific product ID keywords like MEM-RSM-128M (cisco memory module) in the title tag will also boost your rankings. There should also be room for custom meta tags for each product page as well as some bolded text or headlines should be generated on each product/category main page using important keywords.

To conclude we can say that 'Not All SEO Friendly Carts Are Created Equal'. So make sure you check the SEO features in detail or get an expert's opinion before investing in a new solution.